Our next project is supposed to a list of road safety rules which will constitute as safe driving. This will be converted to oath so people can read and sign as oath.
We would love recommendations from the Board of Advisors for any changs or additions. The above picture is a rough sketch and would be designed as road sign which can be easily printed as a poster.
For those who are skeptical about oath, oaths have been used to voluntarily get complaint from people as after reading the oath , people sign they comply to "safe driving" rules and comply to their new identity.
Please feel free to comment as on August 12th it will be sent to METAphrenie & we would be EXCITED to work on first project with them.
Had an EXCITING meeting with Media Ipsos today! The people at Media Ipsos are passionate people & were interested on our radio project"Are you reckless?"
Media Ipsos is one of the largest survey based research company in Middle East & the reason we visited them was to plan the radio ad & determine how we would go about MEASURING the effectiveness of our radio PSA.
We met up with the Ipos-ASI team and they got to know our campaign and then discussed about how to proceed to complete the project.
One shocking thing was they had NO government institutions interested in conducting an after market research for their PSA ads.
Measuring results is one of the main difference between our campaign and other road safety campaigns.Thanks to Media Ipsos for providing 40 minutes of their valuable time!
Here is a great video by RSA proving why money does not matter when it comes to doing creativity and complex functions. Volunteer and non-profit organizations can be a great place for the creative people to unleash their talents.
A road safety survey would be conducted very soon to help assess the safety of the u-turns on E11 and help close them. Nick Burton, Managing Director of I4Research and road safety analysis company based in UK and UAE has been very helpful in providing the logistics and the work. Suraya Foundation strives on prevention methods to save lives. Please support us by joining the foundation and helping spread road safety message amongst your loved ones.
Suraya Foundation has officially started to help protect you through prevention...
preventing through spreading messages . Help support the campaign by joining the facebook fanpage group.